Goettl Air Conditioning Phoenix Blog : Archive for the ‘Heating’ Category

Why Bother with Late Season Heatinng Repairs?

Monday, March 26th, 2018

logoHave you run into trouble of any kind with your home heating system lately?  If so, we know what you may be thinking. “Well, it’s pretty late in the season for heating repair in Phoenix. I guess I’ll  just wait until next winter.” If we have hit the nail on the head, then we suggest you reconsider. Sure, your heater may make it through the rest of the heating season—but at what cost?

We’re pretty much out of the heating season at this point, but nighttime temperatures are still dropping down into the low 60s and frequently into the 50s. You may need your heater to make it through the chillier nights, and it may be able to handle this type of demand. Ultimately, however, you are not doing yourself or your heater any favors by ignoring existing problems just because the end of the season is in sight.

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Heater Replacement: Are You Ready?

Monday, March 12th, 2018

technicians-and-vanIf we were to ask you with a straight face which system you use more throughout the year, your heater or your air conditioner, you’d rightly laugh in our faces. The answer is obvious, as we live in such a hot climate. The fact that we use our air conditioners a lot more than our heating systems, however, is no reason to overlook just how important your home heating system truly is. You still rely on it.

That is why you really should not put off your heating replacement for too long. Sure, you may be able to squeeze another season out of your system. Just because you can keep your heater limping along for another season does not mean that you should, though. The fact of the matter is that you’ll have to replace your heater eventually and, when you do, you don’t want to wait for a complete breakdown. Here is some information to keep in mind regarding your heating replacement in Phoenix, AZ.

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Do I Need to Replace My Heater?

Monday, February 26th, 2018

servicing-furnaceImagine that you suddenly came into a decent chunk of money. Now, imagine what you would do with that money first. Chances are that you wouldn’t take this free money and then go and buy a new heater with it. You could probably find something a little more exciting to do than that, right? Well, investing in a new heating system may not be the most exciting way in which to spend your money, but it is an investment that you’ll have to make eventually.

It is also an investment that can really pay off for you in the long run. The only issue is, many homeowners are not really sure when they should go ahead and replace their heaters. You’ll want to get the most for the investment that you’ve made already, of course, but you also don’t want to wait for your system to break down entirely. That is why we’ve put together a list of factors to consider if you’re thinking that a heating replacement in Phoenix, AZ may be coming up soon.

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Choosing the Ideal Heating System

Monday, February 12th, 2018

furnaceYour heater should never be an afterthought. No, the winter weather in Arizona does not really reach the same extremes that the heat of the summer season can. However, you still need dependable and effective heating in Pheonix. The first step toward getting that is to choose your heating system wisely. While there is no such thing as a “perfect” heating system, there is definitely one out there that is ideally suited to your own personal needs and user preferences.

Today, we’re going to examine some of the ways in which you can go about choosing your ideal heating system. While we cannot tell you what that will necessarily be here on our blog—it is going to vary from person to person—we can help you to start thinking about the right steps toward the right decision. As always, if you have any questions or require heating services, be sure to contact the pros at Goettl Air Conditioning Phoenix.

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Is Your Heater Short Cycling?

Monday, January 29th, 2018

temperature-just-rightIf your answer to the question posed in the title of this post was, why yes it is, thank you for asking, then today’s post is for you! If your answer was what the heck does that mean, then today’s post is for you as well! Short cycling is a condition that may afflict a heater for a number of different reasons, and it is one that homeowners sometimes mistake as being little more than a minor nuisance. It’s not.

Short cycling is definitely an annoyance, but the problems that it can cause go far beyond that. Left unchecked, short cycling could wind up costing you a lot of money in the long run. We may not use our heaters all that much around here, but that doesn’t mean you can ignore the signs that yours is not functioning properly. If your system starts to short cycle, or you have any other reason to believe you may require heating repair in Chandler, AZ, contact us immediately.

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Don’t Put Your Heating Repairs on the Backburner

Monday, January 15th, 2018

dog-under-blanketYou aren’t going to have to worry about waking up early to shovel out your car when you live here in Arizona, nor will you really have to worry about subzero temperatures turning every errand that you have to run into an adventure through the tundra. Our winters are mild—but not mild enough to completely put them out of mind. It does get uncomfortably chilly even around here, which is why you need your heater to function properly.

Because we don’t really rely on our heaters to the same extent that we do our air conditioning systems, it can be easy to overlook the warning signs that your heater is in trouble. Doing so will only lead to more serious problems down the road, though. If you are serious about getting the best performance that your heater has to offer, you are going to need to schedule prompt heating repairs in Chandler, AZ when trouble arises. 

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Dirty Air Filters Cause Heating Problems

Monday, January 1st, 2018

man-with-filterHeaters are mechanical systems,  and that means that occasional operating problems are inevitable. Routine heating maintenance will certainly help to keep any such problems to a minimum, but you are eventually going to require professional heating repairs in Phoenix, AZ.  The fact that our winter season is so mild does not mean that you can just ignore problems with your home heating system. While annual maintenance is a must, there is also one maintenance task that you should handle on your own, much more frequently than once a year.

That task? Changing your air filter. If you use a forced-air heater, such as a furnace or a heat pump, then you need to make sure you are keeping a fresh filter in that system at all times. Typically, it will need to be changed somewhere in the range of every 1-3 months. These filters are cheap and very simple to swap out, and the benefits of doing so as needed cannot be overlooked.

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Is It Time for Heating Repairs?

Monday, December 18th, 2017

chilly-manIf so, then you really should schedule service as soon as possible. We know that it can be easy to overlook potential problems with your heater if the system is still up and running, but trust us when we tell you that this is never going to be in your best interest. The longer that you wait to schedule your heating repairs in Phoenix, AZ, the worse off your system is likely to be. You don’t want to wait until the system breaks down entirely.

But how are you supposed to know that your heater is in need of repairs, particularly if it is still warming your home at least moderately successfully? The key is essentially to look for any irregularities in your heating system’s overall performance.  We have a few tips to help you identify such irregularities. Should you notice any such trouble in your home, schedule prompt heating repairs with Goettl Air Conditioning Phoenix. We’ll resolve your problems ASAP.

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Ken Goodrich, CEO of Goettl Air Conditioning

Monday, December 11th, 2017

Originally published: 12.01.17 by HVACR Business Staff

Ken Goodrich, CEO of Goettl Air Conditioning

We sat down with Ken Goodrich, owner and CEO of Goettl Air Conditioning. Recently, Goettl made a $10 million investment on a mixed-use building that will become its headquarters and state-of-the-art technician training center. Goodrich discussed growing up in the industry, the art of acquiring companies and the need to give back to the community.

1. How did you get started in this industry?

I was recruited by my father, at the age of 10, to hold the flashlight for him while he worked on air conditioners. By the time I was old enough to drive, I was proficient as an air conditioning technician and ran service calls.

2. Is this what you always wanted to do?

No. I grew up in Las Vegas and it can be miserably hot on those roofs. I decided that wasn’t the way I wanted to make a living, so I went to college and got a degree in finance. When I interviewed for finance jobs, I’d get offers that were half of what I was making in HVACR. I couldn’t wrap my head around making half the pay, so I just decided to start my own business and go with what I knew.

3. So, you actually started your own company?

About the time I decided to return to HVAC, my dad fell ill and passed away. I purchased the business from my mother, it was called Racee Air Conditioning. I went to work on building an enterprise rather than a family business.

4. How did that business evolve?

Over the next 10 years, I had my struggles learning how to run a business and understanding how to implement business systems and processes, as well as creating management teams and leading people. Eventually, I built a fairly successful company, which attracted an HVACR industry consolidator in 1997.

5. What did you do next?

I sold the company and worked for them for a couple of years. Being a part of a larger company exposed me to operating processes, acquisition strategies and new perspectives on how bigger business is done. I was intrigued to see if I could take that knowledge and apply it to another company.

6. So, you started another company?

In 2001, armed with my new-found perspective, I started putting some businesses together in Las Vegas and Phoenix, and we grew sizeable in those markets. We had five locations and ended up selling them to the same buyer as last time, in early 2008. I became the division vice-president, then the president of the Western Division for several years, when the opportunity presented itself to purchase Goettl Air Conditioning. It was something I could not pass up, as Goettl has been a part of my career since I started.

7. What intrigued you about acquiring Goettl?

Goettl was the brand of the first air conditioner I shined the flashlight on for my dad when I was 10-years-old. Goettls were designed to operate in the high ambient temperatures of the Sonoran and Mohave Deserts. So, when I was growing up and learning the business, my dad installed Goettls.

8. How many businesses have you acquired?

In my career I’ve acquired 60 or more businesses. In my latest venture, I have acquired four, one in California, and three in Las Vegas. We currently have branches in Las Vegas, Phoenix, Tucson and Corona, Calif.

9. Are there more plans to grow?

Yes. We’re aiming to significantly increase our footprint throughout California. Our next move is toward Sacramento, and then going further into Los Angeles. We’re in what they call the Inland Empire, Riverside County area, which is hot weather. But, we want to expand that office to service further towards the coast and the L.A. county border.

10. How do you ensure you’re not too big?

I’m the guy who says, “Okay. We can go now” or “We need to slow down a little bit”, and it’s all based on performance metrics. We count 22 things every single day. We talk about the cause and the effect of why those numbers are right or wrong, and what to do about it. If we’re not routinely hitting those metrics, we slow down and regain our focus.

11. What’s the key to acquiring a company?

The number one thing you have to start with is leadership — leadership inside the branch or the business. Usually, when I find struggling companies, it’s because they’re struggling with management.

12. How do you fix that?

We establish a culture of achievement, customer service, accountability and teamwork. We create that culture, and then we accelerate the performance of the business. If I had to break it down to one thing, its leadership.

13. Once you install leadership, what’s next?

You have to find the talent. This is one of the key reasons for the new Goettl University, because we’re not only going to train our technicians and installers, we’re going to train our next management teams. Leadership skills and management skills will be part of our curriculum.

14. How are you setting up that curriculum?

We’ve recruited two industry trainers and they’re currently preparing the curriculum for all the key, basic understandings of the trade, and repairing and installing air conditioning systems. We’ve also taken that to the next level whereby we’re really close to being done McDonaldizing our business.

15. Can you explain that?

We have every repair, every type of installation documented — pictures and a training curriculum on each and every one of them, so that we can bring a guy in who has some experience, and then we’re going teach him to build a Big Mac our way, so to speak.

16. Can you tell us about your sponsorship at the College of Southern Nevada?

When the economy was down in 2008, they were looking at programs to cut out, and the HVACR school was one on the chopping block. I really respect the head of the program, Dennis Soukop. He’s put out some great people and done so much for the industry, I couldn’t let the program fail. I created a $250,000 endowment to basically show the college and the governor that the program had meaning and supporters.

17. What else has Goettl done to help the school?

We’ve also done an endowment for $100,000 to help veterans who graduate from the program. It gives them their first set of tools of the trade. There are two other scholarships: one is the Son of a Gun Scholarship which you’re eligible to receive if you’re the son of a contractor and want to learn the trade.

18. Why is it so important to give back like that?

It’s incumbent upon all business owners to give back to the communities in which they earn their livings. It’s also an effective way to rally your team around things other than the business to create a good work environment. If we rally the team around giving back to the community, helping the veterans or helping the homeless, it builds a stronger team.

19. How important is a company culture?

It’s everything. Culture is one of the key elements to a good turnaround. It’s the leadership and the culture.

20. How do you ensure you’re getting the quality you expect from your team?

I clearly define who we are and communicate that to the team. I define our vision and our mission, and we establish best practices to achieve these things. We also develop a culture of accountability to ensure we deliver an outstanding customer experience each time we are in a home and we motivate our team to achieve our goals.

Continue Reading

Ken Goodrich, CEO of Goettl Air Conditioning

Friday, December 8th, 2017

Originally published: 12.01.17 by HVACR Business Staff

Ken Goodrich, CEO of Goettl Air Conditioning

We sat down with Ken Goodrich, owner and CEO of Goettl Air Conditioning. Recently, Goettl made a $10 million investment on a mixed-use building that will become its headquarters and state-of-the-art technician training center. Goodrich discussed growing up in the industry, the art of acquiring companies and the need to give back to the community.

1. How did you get started in this industry?

I was recruited by my father, at the age of 10, to hold the flashlight for him while he worked on air conditioners. By the time I was old enough to drive, I was proficient as an air conditioning technician and ran service calls.

2. Is this what you always wanted to do?

No. I grew up in Las Vegas and it can be miserably hot on those roofs. I decided that wasn’t the way I wanted to make a living, so I went to college and got a degree in finance. When I interviewed for finance jobs, I’d get offers that were half of what I was making in HVACR. I couldn’t wrap my head around making half the pay, so I just decided to start my own business and go with what I knew.

3. So, you actually started your own company?

About the time I decided to return to HVAC, my dad fell ill and passed away. I purchased the business from my mother, it was called Racee Air Conditioning. I went to work on building an enterprise rather than a family business.

4. How did that business evolve?

Over the next 10 years, I had my struggles learning how to run a business and understanding how to implement business systems and processes, as well as creating management teams and leading people. Eventually, I built a fairly successful company, which attracted an HVACR industry consolidator in 1997.

5. What did you do next?

I sold the company and worked for them for a couple of years. Being a part of a larger company exposed me to operating processes, acquisition strategies and new perspectives on how bigger business is done. I was intrigued to see if I could take that knowledge and apply it to another company.

6. So, you started another company?

In 2001, armed with my new-found perspective, I started putting some businesses together in Las Vegas and Phoenix, and we grew sizeable in those markets. We had five locations and ended up selling them to the same buyer as last time, in early 2008. I became the division vice-president, then the president of the Western Division for several years, when the opportunity presented itself to purchase Goettl Air Conditioning. It was something I could not pass up, as Goettl has been a part of my career since I started.

7. What intrigued you about acquiring Goettl?

Goettl was the brand of the first air conditioner I shined the flashlight on for my dad when I was 10-years-old. Goettls were designed to operate in the high ambient temperatures of the Sonoran and Mohave Deserts. So, when I was growing up and learning the business, my dad installed Goettls.

8. How many businesses have you acquired?

In my career I’ve acquired 60 or more businesses. In my latest venture, I have acquired four, one in California, and three in Las Vegas. We currently have branches in Las Vegas, Phoenix, Tucson and Corona, Calif.

9. Are there more plans to grow?

Yes. We’re aiming to significantly increase our footprint throughout California. Our next move is toward Sacramento, and then going further into Los Angeles. We’re in what they call the Inland Empire, Riverside County area, which is hot weather. But, we want to expand that office to service further towards the coast and the L.A. county border.

10. How do you ensure you’re not too big?

I’m the guy who says, “Okay. We can go now” or “We need to slow down a little bit”, and it’s all based on performance metrics. We count 22 things every single day. We talk about the cause and the effect of why those numbers are right or wrong, and what to do about it. If we’re not routinely hitting those metrics, we slow down and regain our focus.

11. What’s the key to acquiring a company?

The number one thing you have to start with is leadership — leadership inside the branch or the business. Usually, when I find struggling companies, it’s because they’re struggling with management.

12. How do you fix that?

We establish a culture of achievement, customer service, accountability and teamwork. We create that culture, and then we accelerate the performance of the business. If I had to break it down to one thing, its leadership.

13. Once you install leadership, what’s next?

You have to find the talent. This is one of the key reasons for the new Goettl University, because we’re not only going to train our technicians and installers, we’re going to train our next management teams. Leadership skills and management skills will be part of our curriculum.

14. How are you setting up that curriculum?

We’ve recruited two industry trainers and they’re currently preparing the curriculum for all the key, basic understandings of the trade, and repairing and installing air conditioning systems. We’ve also taken that to the next level whereby we’re really close to being done McDonaldizing our business.

15. Can you explain that?

We have every repair, every type of installation documented — pictures and a training curriculum on each and every one of them, so that we can bring a guy in who has some experience, and then we’re going teach him to build a Big Mac our way, so to speak.

16. Can you tell us about your sponsorship at the College of Southern Nevada?

When the economy was down in 2008, they were looking at programs to cut out, and the HVACR school was one on the chopping block. I really respect the head of the program, Dennis Soukop. He’s put out some great people and done so much for the industry, I couldn’t let the program fail. I created a $250,000 endowment to basically show the college and the governor that the program had meaning and supporters.

17. What else has Goettl done to help the school?

We’ve also done an endowment for $100,000 to help veterans who graduate from the program. It gives them their first set of tools of the trade. There are two other scholarships: one is the Son of a Gun Scholarship which you’re eligible to receive if you’re the son of a contractor and want to learn the trade.

18. Why is it so important to give back like that?

It’s incumbent upon all business owners to give back to the communities in which they earn their livings. It’s also an effective way to rally your team around things other than the business to create a good work environment. If we rally the team around giving back to the community, helping the veterans or helping the homeless, it builds a stronger team.

19. How important is a company culture?

It’s everything. Culture is one of the key elements to a good turnaround. It’s the leadership and the culture.

20. How do you ensure you’re getting the quality you expect from your team?

I clearly define who we are and communicate that to the team. I define our vision and our mission, and we establish best practices to achieve these things. We also develop a culture of accountability to ensure we deliver an outstanding customer experience each time we are in a home and we motivate our team to achieve our goals.

Continue Reading